If you're an existing business, you can learn a lot from your current customer base. If you have a shop you probably have a good idea of your target audience because you and your customer service team will be meeting and talking to them everyday. Otherwise, you could learn more …

This is abundantly clear for the less popular keywords that have fewer sponsored links in the search results. Sometimes using relatively unknown software may minimize this risk. Never start writing an article without performing a keyword research. The best tool to use is the free Google Keyword Tool. Its like …